The Starbucks logo is loved the world over, but why is this? As humans we are not perfect. The logo preys on our humanity and is not symmetrical, if you look closely at the nose it dips down longer on one side then the other. It possesses a form of humanity.

FedEx logo are about speed and fast delivery with a forward-thinking approach to its service. Between the “E” and the “X”, it has created a natural arrow to show this.

Amazon is associated with a wide range of products. Most people notice a smile, but actually, they are showing their range from “A” to “Z”.

Pinterest is based on pinning your favourite images into one place. The “P” illustrates a subtle pin.

The old new look logo. This is probably why it was changed but the old logo possesses a right boob. Ideal or not for woman fashion? 

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